We were approached by two entrepreneurs behind Harvey’s Honey to create a new brand identity for their ethically sourced, traditional homegrown honey. They had one mission; Above all to be as far away from a ‘corporate’ brand as possible. Furthermore, wanting to keep their family roots and keep the brand traditional.Start a project with us!
We wanted to set Harvey’s Honey apart from its competitors and wanted to make sure they stood out on a shelf in a supermarket. Our logo designers wanted to keep the logo quite fun and unorthodox so that it would be set apart from their corporate counterparts. We fused a bee and a hive to create a unique icon; in turn, helping the brand with their future in securing loyal customers. We hope this unique icon will become more prominent in the business’ future. Also, we paired this with a custom typeface to compliment the look and feel of the logo as a whole.